Andrea T Edwards

Client voices

What people say
about Andrea

What stays after the room

Honest reflections from the people who have heard Andrea speak, worked with her, and carried the conversation beyond the room.

TestimonialsClient + community archive
Deborah Torres Patel
Deborah Torres Patel
Executive Coach, Voice, Presentation Skills & Public Speaking Expert

I attended Andrea's Untangling the Polycrisis workshop, and I want to be honest: it is a lot to sit with. The scope of what she covers, the data, the interconnections, the urgency: it is genuinely confronting. But that is precisely the point, and she knows exactly what she is doing. What Andrea gets right, and this is not easy, is making the overwhelming feel actionable. She presents decades of research and hard science without letting the weight of it crush the room. There is clarity in how she lays it all out, and there is enough space for you to think: what can I actually do? For me, that question became personal. What can I do to help ensure our children and grandchildren inherit a planet worth living on? One of the first things I did after the workshop was adopt a sequoia tree through The Great Reserve. A small step, but a real one. I would not have known to do that without Andrea. That is the measure of a great facilitator: they change your behavior, not just your awareness. If you lead an organization and you are not yet thinking about the polycrisis as a strategic risk, Andrea is the person to call. She will make it impossible to look away. But most importantly, she will show you where and how to get started.

Jacinta Rowe
Jacinta Rowe
Head of Growth, The Change Business

Thank you so much for including me in your journey, Andrea. How do I even begin to describe a day where decades of research and information came pouring out in an honest heartfelt delivery. Gives new meaning to the words fast and furious! But everything you spoke about was carefully considered, backed by research, examples and experience. There is so much to digest, and discuss, but leaves us without a doubt that action needs to happen.

Samantha Gayfer
Samantha Gayfer
Director of Strategic Development, The Discovery Group

It's impossible to capture Andrea's impact in words, but I will try to give it a whirl. Andrea's passion and professionalism knows no bounds. She is as determined as she is talented and inspiring. If you are looking for someone to guide your leadership team toward expanding your company's positive impact and make them into better versions of themselves along the way, call Andrea. Not only will your team learn how to show up on social media to the benefit of your business and the world at large, they will learn why it's so important and the extent to which their voices can make a difference and change the world.

Jane Franklin
Jane Franklin
Difference Engine - revenue-led marketing

Andrea's book 'Uncommon Courage - An Invitation' is the antidote to apathy in the face of a difficult world. It's full of love, wisdom and practical exercises to help us become 'kinder, compassionate, open, self-aware and constructively self-critical'. If you've felt at a loss to know how to make a difference in the face of our environmental, political and social issues, this is a breath of fresh air and practical help. I didn't know when I first met and worked with Andrea what she'd become, but she was a legend even then. David Bowie said that 'ageing is an extraordinary process whereby you become the person you always should have been.' Over the years, Andrea has been a source of much personal inspiration for me. Guaranteed to make a point, ask a question or challenge me every time - those deep points of connection that give you a chance to grow. And now she's spreading that love even further with her book - and community - #UncommonCourage. I've reviewed her book in more depth here: https://www.amazon.co.uk/review/R1WAA341GOAHSY I hope you can give it a read and get some Andrea Edwards magic in your life.

Tim Hamons
Tim Hamons
Visual Strategist/ Keynote Speaker, Art of Awakening

Thank you so much, Andrea, for your effort and commitment to support us and open our eyes, minds, and hearts to what needs to be done for the planet and for humanity. What I get from you is your deep passion and love for our Mother Earth, but underneath that is a deep love of humans and the good that we're capable of doing. Your workshops are a wake-up call to step up and into perhaps the greatest challenge of our time. They give us the tools and the conviction that we can also make positive change happen. Highly recommend Andrea to speak and share her work and tools at your events on sustainability, governance, and futures thinking.

Heather Hansen
Heather Hansen
Founder & Managing Director, Global Speech Academy

Every company should be engaging Andrea as a consultant, speaker and/or facilitator to help them better understand the ethical, environmental, economic, and social implications of their work and how to align their strategy with more positive global outcomes. Andrea has an amazing way of presenting these issues without the guilt trip. She is a master of creating spaces where people can meet each other where they are. Straight talk and a surprising amount of humor carry the day and leave you feeling like it IS possible to create positive change if we all work together.

Susan Prakasam
Susan Prakasam
Senior Analyst Relations Manager, Microsoft Asia

Congratulations on a powerful first step, Andrea. Your workshops, aimed at untangling the polycrisis, demonstrate how meaningful change often begins with individual action. The way you thoughtfully connected a myriad of global challenges, distilled their implications, and transformed that complexity into simple, actionable steps for everyday people is truly inspiring. You’ve made an overwhelming topic feel accessible and empowering, showing that each of us has a role to play in shaping the solution.

Muriel Boutin-Becuwe
Muriel Boutin-Becuwe
I do not need a Title :)

Andrea T. Edwards is a Gem. She is hard to describe in few words. Her dedication and grit are superb. She is so smart, amazing communicator, multi-skilled and most importantly truly genuine. A person you want to know and keep in your life sincerely because she is no BS. She really works hard, so hard. So I embrace my getting to know Andrea and very grateful because she also loves our planet and fights to preserve it. Thank you Andrea. ——— Special PS: I loved her pragmatic, down-to Earth, insightful and transparent book “Uncommon Courage”.

Zsuzsanna Tungli
Zsuzsanna Tungli
Managing Partner, Developing Global Leaders Asia

Thank you so much Andrea for such an enriching day on the polycrisis! Your material was so well thought out. The issues we discussed are complex, yet you delivered the workshop in an engaging way and so that we could understand and reflect on what needs to be done. A lot to think and ACT upon!

Cindi SY Leong
Cindi SY Leong
Educator, Investor

Thank you Andrea for inviting me amongst your CSP friends for the inaugural Polycrisis workshop 9n Singapore. I have known her since the Athena network days back in 2014. She struck me as someone who was always willing to champion the less -riveted and downtrodden; especially women, over and above her relentless pursuit in publishing, researching, continuing to table hard questions, compiling and simplifying complex matrices from international sources highlighting systemic problems on the polycrisis. Being the kind of leader that facilitates open discussion and action-driven initiatives amongst other leaders ( parents or otherwise) on all her social platforms. I’m privileged to call her a friend.

Roshini Ganesan
Roshini Ganesan
Manager & Partner, The Change Business

I want to add my gratitude. And awe. I was blown away by the volume of data and statistics. This is what I got from Andrea's AMAZING workshop: UNTABGLING THE POLYCRISIS - WHAT it is, WHY it matters and WHAT we can do about it. So many questions raised in my mind that beg answers would be: 1. Why are we not more alarmed? 2. How much and how much more can we be doing? At home? At work? In our communities? 3. What and where can we start? 4. Who’s not speaking/doing/addressing enough about this? I was also intrigued by how some of the answers were not clear-cut and simple - then again, what is, right? ESPECIALLY, When they matter. And yet we all can start somewhere. Yes - especially ME. HERE and NOW. And I am hoping and praying that with your new programme and PODS, many more will become more aware. I know the day hasn’t left me at all and I have been thinking about what I can already start doing in the short term. And what I can plan for in the long-term. And for the next generation who are here as part of MY Legacy. Thank you ANDREA for opening my eyes, ears and heart to all of it. You ROCK!!

Zsuzsanna Tungli
Zsuzsanna Tungli
Managing Partner, Developing Global Leaders Asia

Andrea has been a brilliant emcee and moderator for our 2022 and 2023 virtual, not-for-profit Inclusive Leadership Forums. During the 3-hour events Andrea was the host, read out the quiz questions and solutions, interviewed and ran Q&A sessions with our speakers as well as moderated some panel discussions. Andrea approached the tasks with ease and professionalism. Her deep overall and subject matter knowledge let her ask the right questions and add insightful comments. Andrea is the ideal emcee. She is witty, strikes the right balance between being serious as well as entertaining and is the perfect emcee who enhances your success by being the subtle, yet impactful voice throughout the event.

Joanne Flinn
Joanne Flinn
Chairperson, The ESG Institute

Andrea Edwards, I thoroughly respect and have done for years, how you've shown up and your commitment to what it takes to create a better future for all of us. The way you show up with the work you do with leaders, with the work you do with multinationals, with the work you do with speakers, with the work that you do directly with your own family and your friends. The voice that you bring to each of these different groups - through who you are as a human being and the passion you bring, to contribute to this better vision. And that you bring a very very practical and actionable way forward. I see this in the books that you've written, I see this in the speeches that you give, I see this in the mentoring and workshops that you run with leaders. I particularly want to say that I am absolutely delighted and completely with you and behind you, with what you're doing on social leadership in the Social Leadership Manifesto. I love your analogy that goes like this. If the world was a playground, would we let the bullies win? And the short answer is, we wouldn't. And I love your call for each of us to show up as social leaders. To show that there's a different way of playing in this playground that is our world, and it's one that will create a better future for all of us. So thank you very much for being part of the inspiration in my life, and keep your vision going and stay showing up as a fabulous social leader.

Kevin Cottam
Kevin Cottam
Founder, Go Nomading Pte Ltd

I'm a good friend and colleague of Andrea Edwards and I want to say that this is what I respect about her. She is wonderful, authentic - incredibly authentic - I think what she brings to the world is not only enthusiasm and her passion for life and also the planet, but also social activism, social leadership most of all, and I think what she brings in this time is complete honesty, she’s down to the earth and very grounded. She gets complete respect in every aspect from myself. I love being with Andrea, she gives me a lot of energy, and whenever she talks, it has that groundedness of not only research, but also the integrity of what's behind it. It has her whole desire or whole body or whole soul or heart in it completely. One of the things that she said to me as a social leader, she said, never outsource your voice. And this is one thing that has stuck with me constantly for many many years now, is never outsource your voice, even though sometimes I do a little bit outsource my voice 😊 I suggest we need to say, we need to speak our voice and that is one thing that Andrea does. She truly speaks her voice, and she is certainly a figurehead, and a powerful woman who shares with us that this is what we need to do in our lives. So I recommend and I also would empower anybody to take on, and to be with Andrea T Edwards, who is the social leader, the Digital Conversationalist, she's amazing. Grateful to be in this wonderful woman's sphere of influence! Kevin Cottam, The Nomadic Mindset

Tim Hamons
Tim Hamons
Visual Strategist/ Keynote Speaker, Art of Awakening

I first met Andrea in Singapore in 2015 at the Asia Professional Speakers events. She quickly stood out to me as someone who's not afraid of using her voice, her gifts, and her power to impact others. She's very straightforward, honest, she's not afraid to tell it like it is. She's also very driven and daring. But most of all, she is deeply caring. The more I came to know her, the more I resonated with who she is, her purpose, and her passion. She is at her best when she is speaking about something she cares deeply about, and when she is supporting others to bring out their best gifts, voice, and message. This was my experience with her. Through her workshops, she has supported me to identify and clarify my message, to lift it up, and make it work on social platforms. In her presentations and keynotes, it is as if she is speaking only to me; personal, caring, connected, and always with a high caliber of drive and professionalism. She believes strongly in the power of social media as a force for good, and this is her vehicle which she calls "Social Leadership". I think one of her greatest qualities is inclusion. She always makes time to listen, reinforces the value of hearing everyone's views, to create a more inclusive understanding of the big picture before honing in on the next steps. This comes alive most eloquently when she is supporting others to find their voice and make a stand for the planet, for the future, and for what's possible. Andrea is a very compelling voice for a more positive future and the power that each of us has in our hands to make that happen today.

Guan Hin Tay
Guan Hin Tay
Advisory Board Member (Chairman), So Drama! Entertainment

When I saw Andrea speak on stage two years ago at the Asia Professional Speakers Convention, I was really impressed by her social media knowledge and how she was able to share in a very authentic way. Her brutal honesty was refreshing in today's social media world, where most of us use social media to hide our true self. So when I think about Andrea, I think about the three C's. The first is creativity, Andrea is exceptionally creative and resourceful. She thinks outside of the box, and comes with exciting ideas that make you go, wow, I never thought of that before. The second C is courageous. She says what's on her mind, and when she believes in something, she will courageously stand up to her belief and deliver her point of view or speech in such a convincing way. But most importantly, she's committed. When she's passionate, she'll go out of her way to help and support. I’ve asked her for help many times, and she has taken the time to call, and I really appreciate it. Thank you so much. Thanks for everything, you've made an impact on the lives of so many people, and you certainly have made an impact on my life. So, all the very best Andrea. God bless you.

Warwick Merry
Warwick Merry
Australia’s Leading Online Event Host

I just wanted to share a few words about Andrea Edwards. Words like authentic, energetic, passionate, committed. She's a true person who is just on the track to greatness. What I love about Andrea is her essentially no BS approach. She's really genuine every step of the way, and she will hold you accountable to your words and your actions. There's so much authenticity there as well. Who you see her in the professional sense, is who she is in the private sense as well. And what I love about her is not what she advises you to do, but also what she advises you not to do. She really does look at the bigger picture. She's an incredibly wise woman and very experienced, having grown up in Australia, lived all around the world, travelled extensively, and continuing to expect the best from others and assist them in generating the best of others. I've got to tell you I think she's an amazing woman and I really appreciate all the stuff that she has achieved professionally and personally and things that she'll do for that. As an example, she moved countries for a better education for kids. That, to me, is a sign of commitment of expecting nothing but the best for your family, and then making a way to make it work for her husband and herself, and the work that they have. So, she's a passionate, committed, incredibly intelligent woman, who has an awesome sense of fun. She's not just always at it, she does like to relax and include everybody in what she does. So a very generous woman and I am blessed to consider her as a friend. And I have taken advantage of her professional knowledge as well. From my perspective I can't recommend Andrea highly enough, and she would be one of the first people that I would turn to if ever I needed assistance to take my business, or my profession to the next level.

Brenda Tan
Brenda Tan
Corporate Wellbeing I Mental Wellness I Mindfulness Intuitive…

I had the opportunity to connect and work with Andrea in our recent Asia Professional Speakers Association (WTF) Convention, where she was part of the team putting together a stellar line up of global speakers. True to what I have heard about her, I can understand why many would recommend to engage and work with her. On top of her expertise, Andrea brings Heartship into Hardship to make things work, embracing what comes like a true warrior, with added touch of warmth and positivity! I was impressed by the ownership despite being a volunteer!

Andrew Chow
Andrew Chow
Chairperson, Professional Development

Andrea came to the Asia Professional Speakers Singapore 7-8 years back. Over the years I have seen her massive transformation from a top corporate executive to a world-class speaker. In just 6 short years she is now a Certified Speaking Professional (CSP), an honor only the top 5% of the world's professional speakers enjoy. She has helped out in several of our annual conventions and was in charge of marketing, I was fortunate to take over and rode on her experience. Andrea curated more than 40% of the 5-day program. She has great vision, sees the big picture, and also meticulous in handling different speakers. Andrea is very well connected to almost anyone in the tech world. She is also assertive in meetings but always showed empathy to other members. Just a week before the convention, she wrote the entire week of the tweets as templates and inspiration to other speakers. Though she may be operating out of Thailand but very connected to people all over the world especially Singapore. Andrea is highly dependable, and a woman of strong leadership. I must say she is one of the very few speakers who walk the talk in what she does. I highly recommend her as your digital transformation speaker, consultant, or coach to top management if you are looking for mastro in the digital world.

Rafiya Sultana
Rafiya Sultana
Founder and Director, NEUROEXCEL PTE LTD

When I joined APSS, I am fortunate to meet Andrea Edwards - The Digital Conversationalist.As Speaker&trainer We thrive to communicate with Authenticity to influence, engage your audience and lead with impact. Authenticity is not a subject to learn but it’s a process to be true to yourself in every action you take and every word you speak.We are living in the digital age where we need to understand and learn how to convey your message with Authenticity but in a digital language that is understandable to your global Audience especially when you share your content online. Andrea Edwards - The Digital Conversationalist, Global Speaker with 20 years experience to help professionals and organizations tell better stories, while rousing passions in people to embrace social leadership. Her creativity in her work, Authenticity in connecting with people and passion to add value to others speak volumes about her. I am grateful to get her guidance in my path of conveying my message digitally. She is ready to step out of her comfort zone to help others. Thank you so much for your wisdom and time and more importantly your trust on me.If anyone wants to improve social leadership skills its none other than Andrea Edwards who can provide a better solution

Stephanie Krishnan
Stephanie Krishnan
Associate Vice President, IDC

When I introduced Andrea at a talk recently, I noted that when she walks in to a room she is known by many. In her presentation to Rutgers' students in Singapore she gave a number of pointers on how to further their personal brand, and how that can relate to their companies. What has impressed me is the follow up, with Andrea walking the talk in terms of post-event links and social messages. It is great to see someone who does what they say, and does it with such authenticity. Thanks, Andrea.

Gerard Suren Saverimuthu
Gerard Suren Saverimuthu
Principal Power Technical Sales, IBM

Hi Andrea, Thankyou for the "Personal branding & Social Leadership" Workshop. Social media has been part of my life for some years, but I learned so much about smarter social leadership. The most important of them for me was about bringing out the different facets of life to social media and your tips for action!

Kylie Barry
Kylie Barry
Senior Talent Acquisition Specialist - NatWest Markets PLC

I met Andrea 12 months ago when we were seeking a professional trainer to help RBS employees update their LinkedIn profiles to improve job search opportunities. I cannot say enough about the impact Andrea has had on the 200+ employees that have attended her sessions. More than updating LinkedIn, Andrea is getting people to tap into what they stand for and she encourages them to go out into the world as an ambassador for themselves first, and their business second. I have watched people’s lives completely change from this training, as they come out inspired, impassioned and ready to take ownership of their future through the amazing tools we have available to us today on social media. Andrea lives and breathes this stuff, but more than anything, she passes her passion on to her audience and considering the vast cultural mix of our employees, it’s saying something that she can touch so many with her message. I enjoy working with Andrea immensely, and if you are seeking to train your employees to be ambassadors for your brand, or are going through changes and want to help your employees find new work, I could not recommend a professional more. Andrea is great to work with and I promise you something else - you’re going to have a lot of fun working with Andrea too!

Wendy Tan Siew Inn
Wendy Tan Siew Inn
Managing Partner, The Flame Centre Pte Ltd

We spent the afternoon learning about social media strategies with Andrea. I went away with much more clarity about the what, why and how of leveraging social media. The key message that is different is not to use social media to sell ourselves, but to provide value and build relationships. This is a key differentiation. Andrea brings her heart and expertise to the work, she is passionate about sharing and giving, which makes her a joy to work with. Thank you Andrea!

Andrew Bryant
Andrew Bryant
Founder of Self Leadership International

Andrea Edwards is a game-changing thinker on content marketing and social media strategies. Andrea's refreshing 'no-nonsense' approach will both challenge and inspire you to review your approach to online relationship building, sales and marketing. Highly Recommended!

Judith Jamieson
Judith Jamieson
Member Board of Trustees, SDG2 Advocacy Hub

Andrea ran a Social Media training - it was both very insightful on importance of Personal Branding and very helpful in navigating through the multiple platforms. Her delivery was fun and authentic using her own life and work experiences in social media and personal branding. Highly recommend Andrea for any advice on Social Media or Personal Branding

Bryony Sutherland
Bryony Sutherland
Freelance Book Editor, Ghostwriter & Author

Andrea Edwards is a rare breed of writer. Searingly honest and accessibly droll, her no-nonsense approach to parenting and life in general brings laughter, tears and empathy in equal measure. Not for her the saccharine yummy mummies or restrictive regimes of the last decade or so: Andrea seeks to revolutionise mothering by telling it as it is. Andrea's debut is titled in exactly the same way she writes. Motherhood Without The Bollocks is refreshingly candid, wickedly funny and downright rude when it needs to be. This is what's missing in parenting manuals today. If you're looking for something a little more, well, human, then look no further. It has been an absolute pleasure to edit Andrea's work and I can't wait to read the sequel!

HyeJin Lee
HyeJin Lee
GTM Lead, InvoiceNow

Andrea is the person who can attract you with her expertise and passion. I am working with Andrea for multiple enterprise campaign amplification and her rich knowledge from her background and experience of digital/social marketing is really giving us an insight to drive 'how' to connect with different audiences with 'what'.messages. I definitely recommend her if you would like your firm to be fun, passionate and at the same time, grow with big picture in this digital age.

Dr. Joseph Sweeney
Dr. Joseph Sweeney
Advisor, Future of Work

In the past year, Andrea has been immensely helpful in terms of working with me as an industry analyst. Very few AR people actually 'get' the difference between an analyst and a member of the media: that analysts work directly with organisations to solve tech and business issues, while media report on tech and business issues. So while both analysts and media are, to quote vendor marketing folks, "influencers," each does so in a very different way, and have very different information needs. Andrea's attention to detail, ability to work through the (sometimes arcane) structures of MS to deliver the information I need to get my clients back on track is first-class. What's more, Andrea takes the time to understand my area of expertise, and provides just appropriate information. All in all, Andrea is a great example of how AR can be done. Thanks for the effort, Andrea!

Andrew Noble
Andrew Noble
Senior Consultant, Noble Communications, LLC

There are often a select few who deserve to be recognized as the important figures in one’s own career development. Andrea is that person to me and I owe a lot of my success to her. From day one at my first job through today, she is constantly challenging me to be a better professional and more importantly, a better person. She leads by example and has set the bar extremely high when it comes to being a manager, mentor and friend. When it comes to executing international marketing and communications programs, she’s the best I’ve ever seen. I can’t recommend her highly enough and I look forward to the day we get to work together again.

Gill Zhou
Gill Zhou
IBM – CMO, IBM APAC and GCG; Board of Directors of Effie Worldwide

Andrea it was amazing to have you speak to our regional team yesterday!! I can tell you are a true role model of being your authentic self! Loved your message – simple, real, relevant and humane. Thank you!

Krutika Sri Krishna
Krutika Sri Krishna
Program Manager, Microsoft

Love Andrea!

Amit Prakash
Amit Prakash
Founder, sales and customer service trainer, business development consultant, Motivus

Following the Asia Professional Speakers Convention 2020 – Andrea, the first and the most powerful statement that I would like to give is – I can’t imagine the APSS convention without you being in the programming committee, and have your support. I literally, because this is the second year working with you on convention, and that’s what I’ve realized. The second thing is that yes, you put in so much time, effort, and love to your area, to your work. That makes you emotional, if anything really goes wrong or someone wants to fiddle with it and I can totally feel that, because I also have the same personality. So it’s good to have because then you can speak out and get your understanding out.

So yeah, I think that’s a huge, huge contribution that you’ve been doing to APSS and it’s convention. And your posts, your writing skills, your ideas are all amazing. And that’s why it makes epss convention, a huge success every year.

Dr. Tanvi Gautam
Dr. Tanvi Gautam
Global keynote Speaker, Author, C suite adviser

Following the Asia Professional Speakers Convention 2020 – Andrea, I will always cherish all the time that we have spent together. I could never get out of my head the image of you in the Convention, where you had your crown and you had your beautiful sash on. And I remember thinking, wow, that’s what a queen looks like. And I just want to say that for you, it’s you’re not just a queen, because you had that crown and you hold that power within you. But you really are a queen because the service you do to the community. The giving you do for the community quietly, at the back like a pillar of strength. I look at you as a source of huge inspiration of what leading from behind looks like. It is something that, I wish we all could do more of. Just your presence itself is such a signal to the rest of us, to what being in a community like APSS is about, what giving voluntarily is all about. So, a huge, huge thank you for everything that you do and more than that, for who you are.

Sylvia Wong
Sylvia Wong
Head of Asia Financial Reporting, RBS

Andrea is engaging and great! Thanks Andrea

Christian Raetzsch
Christian Raetzsch
CTO, IBM Asia Pacific

Fabulous how energetic and with lots of very practical advice you helped me and many on my team to use social media and establish a social presence! Keep going 🙂

Ira Santiago
Ira Santiago
Product Marketing Manager, Microsoft

Even as a marketer for 13 years, it was great learning how to use social sites to share my voice and build relationships. It was important to shift from a traditional way of seeing social sites as a way of socializing, as to personal branding and making a difference.

Syazlina Haniff
Syazlina Haniff
SMB Marcom Manager, Microsoft

This is a very valuable workshop that helps me think about how I use it for myself. I’ve always somewhat understated the value of social media, but this has compelled me to really think about investing more time into building my profile. Thank you!

Ken Craig-Saunders
Ken Craig-Saunders
Publisher & Founder, Lintel Press

Assisting Andrea with technical questions was a joy. She allowed me to do my job to get her to the place were she could do hers. I have many many fond memory's of working with her. She made my time with Text100 more fun than I could have imagined.

Dane Anderson
Dane Anderson
Senior Vice President, International Research and Products

Andrea is a very passionate and experienced marketing professional with years of senior-level experience in PR, events and go-to-market strategies. Upon establishing Springboard Research, she played an important role in helping us craft and articulate our strengths and market positioning; many of her recommendations and contributions are still in place years after our first collaboration.

Natasha David
Natasha David
Content Lead and Special Projects, InnovationAus.com

Andrea is a rare find within the business world, posessing both business savvy and very creative thinking. Andrea built a successful business within IDC Asia Pacific with limited resources and support, and did so with a great approach and sense of humour. It was always a pleasure to work with Andrea. Highly recommend.

Olga Geidane
Olga Geidane
Travel and Tourism Lecturer, East Durham College

What a magical human being Andrea is! Empowering, unapologetically authentic, real, passionate, honest and I can go on and on after hearing her speak just now at the event! I highly recommend Andrea for your event as she will raise the vibe in the room and will bring in the light of authentic inspiration! Keep doing what you do, Andrea, you are awesome!

Lavinia Thanapathy
Lavinia Thanapathy
Founder, Lavinia.Club

I highly recommend Andrea’s book! As a LinkedIn Top Voice and a LinkedIn Trainer, I regularly refer my clients to her book which is comprehensive in taking you through each step of the process clearly and with tons of insider tips. I’ve used Andrea’s strategies for my own profile too! She is the master of her craft and this is the best LinkedIn book on the market today!

Dion Jensen
Dion Jensen
Professional Speaker - Corporate Consultant - Corporate Trainer

As an influencer and leader in my own right, it’s very difficult to find and trust other leaders and influencers, as we are all so focused on our own missions and strategy. Andrea Edwards challenged me to be ‘socially responsible’ to make sure every piece of information I posted was weighed against the social impact to my audience, over and above the message and content of the post. Andreas teachings and her friendship, have shaped the social lens that I use to design and post in my social media worlds. Andrea Edwards sets the standards not only on Social Responsibility, but Social Integrity abs Ethics.

Roshini Ganesan
Roshini Ganesan
Manager & Partner, The Change Business

What do I respect about Andrea Edwards? Oh my gosh, where do I start! I mean, there's her being the social media expert. I've always hung on every word that she writes or talks about when it comes to social media. Then there's her passion for the environment, and her always being the voice of our conscience when it comes to how we can better protect our environment. I mean, there's that. And then of course there's authenticity and not just on stage. But the three words I want to share with you that came from Andrea, many years ago that really resonated with me, were these words - BE OF SERVICE. I mean, she brings that every time to her conversations. She believes it, she breathes it, she lives it. And I remember, during one of our earlier conversations, which happened at the time when there were lock downs and the pandemic - it was really at its height for a lot of us here in Asia. It was such a confusing and painful time, and all she could think about was how can we, as a community, be better at being of service to each other. And how can we be in EMPATHY with people around us. Not just our friends and our family, but even our clients and our fellow colleagues, who are in the speaking or training business. I mean that's the sort of person she is - always thinking about being of service. So, what I love and respect about Andrea is the fact that she always challenges me with her "be of service" message. It's about pushing me to being just that little bit better, in my corner of the world.

Shirley Taylor
Shirley Taylor
CEO & Founder, STTS Training Pte Ltd

Andrea, I've really enjoyed watching you and your influence grow over the years and I want to personally thank you for all the advice you've given to me. The work you do in social leadership and employee advocacy is hugely inspiring and you deserve every success in this important area. I love how you're passionate about helping individuals and organisations to make a bigger impact on their world. But more than that, you're passionate about making others aware of how we are all responsible for shaping the future of our planet and humanity. I also love your giving nature, Andrea. You constantly help others in our local speaking community, and you encourage others to lead from a service mindset. You have a real gift in showing everyone how authenticity - or leading with heart - is the key quality that today's leaders really need. So, keep sprinkling your own piece of personal magic on the world, and keep encouraging others to do just the same.

John Gordon
John Gordon
Associate Founder, RC Web Experts

I have a few words to share about Andrea Edwards. Andrea Edwards is unique. Andrea Edwards is authentic. Andrea Edwards is creative. Andrea Edwards makes you think above and beyond what you would normally be thinking on a daily basis, simply because she questions almost everything there is to question online. Her authentic approach to sharing content across the digital landscape is second to none. You can rest assured anything you read, written or shared by Andrea Edwards is authentic and real news; news you need to read and digest to make an informed decision about what's going on in the political, social or environmental landscape on the planet right now. Thank you, Andrea. I love your genuineness and love your no bull approach. You're not trying to be anyone else. You're not imitating anybody, you are authentic to the core, I praise you for this. I applaud your distinction as the Digital Conversationalist. It's the perfect title for you. Congratulations Andrea. I'm proud to be able to leave this testimonial for you.

Margie Warrell
Margie Warrell
Strategic Leadership Consultant & Executive Coach

The first time I met Andrea Edwards, I was struck by her down-to-earth Aussie authenticity, huge heart, and deep passion for the causes of our time. She also has a wealth of wisdom and practical insights on how to grow influence in the digital world and leverage social media for good. If you are looking for someone to help you amplify your impact online, look no further. Andrea's your woman!

Tara Moody
Tara Moody
Head of Brand Marketing, UNSW

What I respect most about Andrea is that she genuinely cares about people, and she genuinely cares about the world. She wants to change the world for the better one person at a time, until she hits critical mass. And she has the power to break through! I've watched Andrea with some of our toughest executives and I’ve watched her breakthrough after other social programs have failed. It’s because Andrea walks the walk. People believe her because she does it every day. Andrea flips cynicism towards social media on its head (observations like it’s too self-serving or there's too much noise already) with this concept she's introduced called the giving economy. It’s about serving an audience and bringing value. Andrea lives and breathes it in the way she delivers her education materials and in the way she lives her life every day. I would recommend working with her to anyone. She's so much fun. I love being around her. She has an energy that is really catching, and I'm so grateful I've had the chance to work with her.

Vikas Jain
Vikas Jain
Principal Consultant

Andrea delivered a great presentation on digital conversation in post pandemic world during Professional Speakers Summit 2021. What I always love about her work is that she does not believe in shortcuts and hacks but focus on developing a strong foundation for building future relationship with those digital conversations.

Sean Ang
Sean Ang
Founder and Managing Director, Success Alliance Enrichment

It was a pleasure to work with Andrea to organise the Asia Professional Speakers' Convention 2020. This year, the convention drew more than 350 global participants over 5 days, with 50 global speakers sharing their insights. Throughout the process, Andrea demonstrated great leadership and commitment to curate the programme. The feedback from participants included "one of the best conventions I've attended", "an inspiration to me and everyone else I've invited" & "brilliant flow and curation of speakers - every single minute was packed with value" - all these is testament to the work that Andrea put in. Behind the scenes, she provided comfort and strength especially when times were tough. Andrea is a joy to work with and I'd strongly recommend working with her should the opportunity arise.

Wendy McEwan
Wendy McEwan
Director, Shaun McEwan

It was from Andrea that I learned the terminology "social leadership" and why that was so much more meaningful and powerful than "social selling". Andrea's passion for social leadership and her ability to relate the results to business outcomes is what motivates many people to finally get started. My favourite mantra from Andrea is "be the dopamine in someone else's day" - focusing on giving, amplifying and delivering value is key to being a social leader, and nothing encapsulates that better than that simple mantra. Such a privilege to always be learning and always be creating such a wonderful, creative and optimistic thought leader. Thank you for consistently being my dopamine.

Serene Seng
Serene Seng
Principal Coach and Consultant, Senserene Pte Ltd

I attended Andrea’s talk at the Speakers Academy and invited her to be one of panelists at my June 2019 online panel discussion, Message or Messenger. Both times, I found incredible value in the advice she shared unstintingly. If there’s a poster child for walking your talk, Andrea is it. She is in person exactly how she appears to be online. And in many different circumstances, she continues to be entirely herself. Whether it is a mere headshot on her profile, or a keynote speech, Andrea strives to be authentic, both to who she is and to her message. Moreover, she is one of the most giving persons I know, offering her help and support without reservations. Always, she exceeds the expectations of her audience in the amount of value that she offers them. I highly recommend Andrea to anyone who wants to be more real online, as a coach, as a consultant, and even as a role model. Just watching how she does it is eye opening.

Wendee Lee
Wendee Lee
Brand and Communications Manager, Make it in Munich

I had my doubts walking into Andrea's workshop if it will be a waste of time, and I went home convinced it was worth every cent. Andrea has the gift of being able to precisely pinpoint how I can start to build my own personal brand online in a matter of minutes - a question I have been struggling with for months without getting anywhere. Magic.

Sunny Panjabi
Sunny Panjabi
Senior Product Marketing Manager, Denodo

IBM engaged Andrea to train senior executives, sales and technical personnel on personal branding and social leadership. And boy, did she deliver! She has a powerful gift of bringing out the human side even in the most unflappable of people. She connects with them in deep and meaningful ways, and they treat her as a personal friend and confidante. I am proud to say that I am one of the lucky few! She has cutting edge knowledge in her field and so far, not one person she has trained has not found value in what she has to offer. She has the rare ability to make people delve deep into themselves and realise their own personal magic. In today's era of apathy, disruption, and the unpredictable, Andrea can point your organisation in the right direction of being human, empathetic, and using your gifts to uplift the world.

Thaddeus Lawrence
Thaddeus Lawrence
External Consultant, Deloitte

"Helping businesses and professionals" are the first words on Andrea's LinkedIn profile. And that first word is the only thing that one needs to know about her. Because helping is what Andrea is all about. It emanates from her DNA and oozes through her every pore. Her congruence shines through in every one of our professional and social interactions and her integrity is evident in how she wears her heart on her sleeve. Andrea pushes, challenges and stretches you in your strategy, marketing and business as much as she invites, encourages and heartens. Far more than just part of my network, I am proud to have Andrea be a part of my community and myself a part of hers.

David Cook
David Cook
Global Head of External Communications and Vice President of the…

Andrea understands content and what to do with it better than anyone and her strategic, common sense and realistic approach on all things ‘social’ is a breath of fresh air. Above all else, she’s a communications professional who knows how to have an impact and be effective over the long term. Andrea is a very positive and generous person with a genuine passion for what she does. She’s terrific.

Shian Chuan
Shian Chuan
Executive Leadership Coach & Organizational Development Consultant

Andrea is undoubtedly the go-to content marketing expert for entrepreneurs, executives and companies in APAC and globally. She is professional, personable, energetic, and has devoted her professional life to helping others develop their brand and message. She is extremely knowledgeable, great to work with and you are guaranteed to have fun at the same time if she is a part of the process.

Shaun McEwan
Shaun McEwan
CEO and Founder, Shaun McEwan

Andrea is a master of social media and has given numerous Luddites like myself the keys to how to market yourself on platforms such as Twitter, FB and LI. An extremely generous and giving mentor, she backs up her knowledge with hard work, passion, long term commitment and she never stops doing.

Mark Jamieson
Mark Jamieson
Adjunct Professor, Sofia University

Andrea is the expert in the area of content marketing and social media for corporates. She really knows her stuff, and knows how to make it relevant for companies and people in business. She's worked for some of the world;s leading organisations, lived in their world, knows it and knows what it takes for organisations to make an impact in this new business envionment. She communicates passionately and forthrightly, with tons of good content and practical advice. Watch this space.

Stanimira Koleva
Stanimira Koleva
Global lead, GTM and Partnerships, Novaworks, Inc.

Andrea led Analyst relationship for Microsoft in APAC. She is among the very best in her field. Not only she is the ultimate expert, but she adds tons of passion, energy and innovative ideas in her work. Andrea is absolute pleasure to work with: highly collaborative, result orientated, great communicator and always driving to her vision. I would work with Andrea over and over again... Anytime.

Danielle Slater
Danielle Slater
CEO, BITE Marketing

I had the great pleasure of working in the same team as Andrea for 8 months at Microsoft. She is incredibly passionate about the future of technology, pushes the boundaries of traditional thinking and lives and breathes communications. Andrea has a highly developed network externally but I was always impressed at her internal network building skills and how she managed to get to know everyone with such ease. Aside from her high professional abilities, Andrea is pure fun to be around and her positive attitude is contagious.

Jesse Verstraete
Jesse Verstraete
Owner and Managing Director - Interim communications consulting

I've thad the pleasure of working in the same team as Andrea for over a year and have found her to be very talented and savvy. Andrea brings great communications and content marketing experience to the table, always down to earth and flavored with a good dose of humor. Anyone employing or working with Andrea is fortunate and in for some fun times!

David Boden
David Boden
Director of Sales And Business Development

I've worked with Andrea on numerous occasions while at Microsoft. In her capacity as an Analyst Relations Lead she has shown incredible organizational skills, deep relationships among the analyst community and garners the respect from those analysts. At Microsoft I rely on Andrea to open up and help me maximize the analyst community. This has greatly improved the understanding by both the analyst and business communities on what Microsoft has to offer. A specific success was when Andrea got nearly 60 analysts from many agencies to hear our pitch on the airline industry when most of the market knew little of what we can offer airlines. They believed that if Andrea said "attend this event" they knew they should. Additionally, Andrea has co-authored several articles with me that have received significant internal and external praise. Her writing skills are creative, effective at conveying my messages and well structured to get the content read from top to bottom by the intended audience. I enjoy working with Andrea quite a lot. She is focused and clear in her views yet fun and charming with these interpersonal interactions that make working together productive and easy. I highly recommend Andrea.

Chris Nahil
Chris Nahil
Director, Public Relations, Analyst Relations & Content

It was proud to serve as Andrea's first US manager when she relocated from London to Boston's Text 100 office. She settled in easily and adapted quickly thanks to her great demeanor and personal approach, her willingness to dig in quickly and aggressively on behalf of her clients, and her wide-ranging intellectual curiosity. Andrea was not only a creative and talented communications pro who worked her tail off for her clients, she was a brilliant team mate who would do the same for her colleagues around the world. Though today separated by a continent or two, I'd be delighted to work with Andrea again in the future and would not hesitate to recommend her to propsective clients or employers.

Praveen Shaker
Praveen Shaker
The Outlier Marketer

The first time I met Andrea, what struck me really hard was the smile and the warmth that she exuded. I met her a couple of years ago at the Asia Professional Speakers Convention in Singapore, and we hit it off really well. Of course, she was the speaker out there talking about how to structure social media, how to get known, how to leverage the power of LinkedIn. At subsequent conferences, we continued to interact, and the next conference I took my daughter along and Andrea took her under her wing. The warmth, the smile, the authenticity that she exudes, not just as a speaker, but everywhere around, and that’s what you get. What you see is what you get with Andrea Edwards

A definite inspiration. It so happened that both of us were at the National Speakers Convention meeting in the US and she took time out to make sure my speaking career was going OK. She asked about my rates, heard me talk, looked at the videos and then got back and said, no, you are here, you need to be here as far as what you’re charging. This is also a motto, because that’s who she is – extremely helpful on stage and off stage.

I’ve learned a lot in my interactions. Extremely helpful to share your voice, use your voice, to be good and do good. She does it for the environment, and she pushes me to go ahead and do it a whole lot more. And then of course the entire service that comes along.

Andrea Edwards is The Digital Conversationalist. I love her and love her on stage, and I would definitely recommend her to all the corporates and associations that I’m working with. If you’re looking for an authentic speaker, to supercharge your audience, and get the digital presence going to get them to use their opinions. She’s the person you need to talk to. Andrea Edwards.

Joe Augustin
Joe Augustin
Presentation Coach, Keynote Speaker and Master Of Ceremonies

Following the Asia Professional Speakers Convention 2020 – Andrea inspired me to be a better parent and spouse during the during the lead up. Everything else she’s doing – the professional side of it – I think we just expect it. She’s that kind of player, she’s a star striker, she’s good and all that stuff. But in the midst of all that, the fact that she’s been cognizant about the needs of her family members and doing things and being sensitive to what the kids are feeling, and what Steve is going through and all that. That’s been inspiring. Thank you for that.

Eric Schnatterly
Eric Schnatterly
Vice President, IBM Systems, Asia Pacific

You have taught us much and inspired us more. We are all grateful for the contributions you made to the IBM team to give us the skills, and instil in us the passion, to amplify our authentic voice and personal brand.

Shalaka Verma
Shalaka Verma
Technical Sales Executive, Storage and Software Defined Solutions, IBM Asia Pacific

Thank you Andrea for being the guiding star. It was fun to learn and apply. You were too good in communicating the nuisances of the art, without being too complicated or preachy.

Nicci McShane
Nicci McShane
Country Business Manager at Royal Bank of Scotland

That’s 6 hours of my life I don’t want back!

The reverse is what is said on many a training course but this is probably the best course I have ever attended. It was motivational, inspirational, attention grabbing and one that made me excited to get home and get cracking, not to mention sharing this whole heartedly with many of my friends and colleagues.

What was the course…Personal Branding. The mere words cultivate cynicism and uncertainty but the content of this course, teamed with an amazing coach, really was the best use of 6 hours (to the point where I didn’t want to go to the bathroom in case I missed anything!).

Imagine social media being transformed into a world of opportunity, one where you get to stand out, where you get to have a voice and one which can lead to opening doors you never thought existed. If this sounds appealing to you then I encourage you to attend this course delivered by @andreatedwards as it creates a buzz, an excitement that makes you itch to get started. I have new ideas on blogs and brand-new ways to connect with the world through so many different channels. I encourage you to share the same experience I have!

@rbsgroup #andreatedwards #newpossibilities #personalbranding

Anol Bhattacharya
Anol Bhattacharya
EVP, Innovation and Technology, Hotwire

I worked with Andrea on many out-of-the-box interactive marketing projects, and that’s the first thing comes to my mind to describe Andrea – out of the box. She is always innovative, different and contagiously energetic. I do hope to work with her in near future.

Steve Phillips
Steve Phillips
Group Vice President, IDC

Andrea has strong sales skills. Good communicator with extensive research background. Is excellent at matching customers needs with creative packaging.

Vijay Nair
Vijay Nair
Executive Director, Gelingen Group

I had the opportunity to attend a professional development session on building a strong personal brand online, conducted by Andrea at Rutgers Business School Singapore. It was a inspiring and insightful session and I am glad that I attended it. Andrea was personable and well spoken. She engages with her audience and relates to them very easily, a quality which I believe comes with vasts amounts of experience. I was inspired by Andrea and I took action towards building my personal brand and the good news is I have started seeing the results already! By implementing Andrea's tips, I have been able to see remarkable changes in my LinkedIn Profile a few of which are: 1. My Profile view went up by 1200% in the last week alone. 2. My Industry Social Selling Index (SSI) is up by 1% and I am in the top 3%. 3. My Network SSI has gone up by 2% and I rank in the top 15%. You can read more about SSI and Andrea's tips on how to "Unleash Your Magic" in my Article: https://www.linkedin.com/pulse/unleash-your-magic-vijay-nair-1. Andrea, it was an absolute pleasure getting to know you. I am very certain that as your network grows, so will your strong personal brand and its not far until you are recognised as one of the global authorities on Branding in Social Media. Best wishes, Vijay.

Lindsay Adams
Lindsay Adams
Founding Board Member, PSA Foundation

The thing which I love about Andrea is her forthright opinion, it's always well researched and backed up by data. And so when she says something, it's true, she can verify and/or substantiate her claim, and then she gives her opinion on top, which I love. Not many people are actually giving their opinion in such a forthright manner. Andrea is fantastic at including people into her discussion, into her network, sharing ideas, pushing, mentoring, coaching, just a great supporter of people. She challenges my thinking on a regular basis, and I think for her clients in particular, she's very challenging and gets them thinking about what they are doing and is that the best way of doing it? Above all, she is passionate about saving the planet. Making us think about, and do something about, leaving a legacy for the planet, which will survive for our children and grandchildren and our great grandchildren. Andrea has been a lone voice in the wilderness on some occasions sharing that message. She's also passionate about educating people, and I have seen her present at conferences, she does a magnificent job on stage, sharing her message and getting her message across. Andrea Edwards is an amazing person and a true leader in the modern age. Lindsay Adams OAM CSP CEO, 24x7 Assessments

Cathy Johnson
Cathy Johnson
Coach, Facilitator, Speaker, Life Support Force Pte Ltd

I want to say a few words about my good friend, Andrea Edwards. What I respect about her the most is her authentic personality. Her authentic power. Her ability to be real and present. She is one of the smartest people I know, the most well-read, the most on top of the information overload coming in from all points on the planet, and yet she has no airs about her at all. I so respect the fact that she is such a giver. She's such an open giver who contributes from the heart, and she does that with everyone. What does she bring to this world for me? What I experience is her incredible gift for seeing what really matters. And here are three examples. She moved her family from one country to another in order to make sure that her kids got the kind of unique education they needed. So, family. She sees what matters most in terms of family. She also sees what matters most in other human beings. She doesn't let any kind of barrier or prejudice blind her to what is the essence of another human being. So she sees what really matters with them. And lastly, Andrea Edwards sees what really matters in the world – and the number one thing that really matters now is what are we doing with our planet. How are we making it a safe and habitable place for generations to come? Andrea sees what matters, and she speaks about it openly. I am honored to be able to say that Andrea Edwards is a friend of mine…

Natalie Turner
Natalie Turner
Inventor, CEO, The 6 'I's®

Courage, conviction and compassion, they’re the three things that I really respect in Andrea. She is so courageous in her search for truth, and in her willingness and open heartedness to share with people. I've rarely met anybody that is such a strong character, and equally has such a huge and compassionate heart. Andrea has both in abundance. There's always room for you and for everybody. She just takes the challenges of individuals, of society, of the world on her shoulders, and she is relentless in her search for truth to really debunk misinformation, through her writing, blogging, technical competence, and expertise, as a leader in helping people with their social leadership. And she is so effective at doing this. I really really respect her for those elements. Her search for truth and her relentless capability and intellect at being able to search through, and to communicate to people the nuggets of what we need to hear, in a world full of misinformation.

Grant 'Axe' Rawlinson
Grant 'Axe' Rawlinson
Human Powered Explorer, Content Designer & Keynote Speaker

Andrea thank you so much for all your kind help mentoring me over these last few months. You're courageous, you're compassionate, and you're extremely caring. I massively respect your ability and your courage in not being afraid to walk out in front, leading and showing us what it takes to lead on social media at this time. I've learned so much from working with you and really respect the way that you share your gift, and you share what you've learned, and you share your knowledge so readily with so many people. Keep up what you're doing, you're an inspiration and you truly make this world a better place. Thank you Andrea.

Sagar Amlani
Sagar Amlani
Business Consultant, Zapro Consultants

Insightful! That is the word, that describes her talk at the annual flagship summit PSS2021, India. It was an honour to work with her and she spoke about "How To Make Linkedin Work For You". The Tips and insights that were shared by her got all of us engaged and in action after her talk. It was very easy and comfortable working with her for media collaterals and other marketing content for the event. She supported us very well, a true professional. Our Gratitude Sagar Amlani Summit chair PSS2021 Professional Speakers Association of India

Pravin Shekar
Pravin Shekar
Council Member, ESOMAR

Andrea spoke at the Professional Speakers Summit 2021 India. She spoke on digital conversations in the post pandemic world and she owned the audience. I have heard Andrea before and she always impresses. Pointers to implement immediately, and several to ponder over. Her care for our environment always shines through and inspires us to do our bit. We hope to have Andrea over to India for our next summit, to interact in person. A warm concerned human and a rockstar speaker!

Dr. Anne Phey 彭子宸
Dr. Anne Phey 彭子宸
Global Speaker, Leadership Coaching School

I met Andrea on the speaker circuit as we were speaking on content management and social marketing. She came across with deep expertise. I was finally able to get Andrea on board to train the team in LinkedIn Social Eminence with new management. She raised the team's enthusiasm and her 1-on-1 with the target team members raised strong social profiles. Will definitely recommend Andrea to drive social eminence!

Jean Leong
Jean Leong
Head of Marketing, Branding & Communications

c impeccable Curation! Andrea and her sub-committee members put together a great line-up of speakers for the last #APSC20 convention. I worked alongside with Andrea Edwards in the organising committee. She was outstanding in leading her fellow peers through the planning and coordination of the convention. This 2020 was her 3rd year and her invaluable expertise helped us out a lot. For past few months, Andrea displayed in-depth knowledge of social media strategies, business planning and content curation. Simply outstanding! It was great honour to be apart of the same committee. I have seen her commitment and resilience throughout the planning. And she never fails to encourages us to press on! What a doll!

Nishan Weerasinghe
Nishan Weerasinghe
Chief Brand Officer Middle East & Africa, Chief Marketing Officer…

Andrea I’ve known Andrea for many years. She has helped bring to life nascent ideas on Content and Social Influence for so many business leaders like me who were struggling with the “I know this is critical to the future of business, but I just don’t know how to get it done” For people and organisations that are finding it difficult to meaningfully realise the power of social advocacy she is a truly wonderful partner. Patient, tremendously hard working, truly caring about helping people find their authentic voice and always there to encourage and help challenge the nay sayers.

Chris J Reed
Chris J Reed
The Only CEO with a Mohawk

Andrea was a very popular and inspiring keynote speaker at Social Selling 2018. She engaged the packed audience with a mixture of humour and tips as to how they could all become digital conversationalists. Everyone in the room learnt something as Andrea's dynamic presentation ensured that everyone benefited from spending time listening to her. Highly recommended keynote speaker.

Scott Walsh
Scott Walsh
Company Director - IBM New Zealand

About a month ago, I had the chance to attend a presentation/development session at IBM New Zealand from Andrea on using social media. I entered the presentation skeptical, I’d attended past training on social media training that had either been very procedural (click next to log into Linkedin, etc) or wishy washy on the whys of social media with no clear view of why I should do anything. What Andrea covered was neither of those. It was a pragmatic session what is it for me a person, and some useful tips to improve you social media eminence. Most of it was focused on the former, which was great to hear. And the tips were simple and easy to execute (and I’ve been using them over the last month). The session was the best use of my time on social media training compared to any of my past (poor) training! Thank you @shanthomasnz for helping to arrange this, it was great value

Lindsay Adams
Lindsay Adams
Founding Board Member, PSA Foundation

Andrea Edwards is an amazing thought leader and purveyor of challenging ideas. I love reading her blogs, they always provoke my thinking and examine issues from a down to earth perspective. She is a prolific writer and her presence on social media is all consuming, she's everywhere. She quotes others and many quote her. Great work Andrea! Lindsay Adams CEO, Teamocracy

Cora O' Reilly
Cora O' Reilly
Chief of Staff, Leru Partners

It was a great pleasure working with Andrea and being able to facilitate her Personal Branding sessions for the RBS staff who were leaving the organisation. Andrea received consistently fantastic feedback on her sessions. The staff who were from all areas of the bank and every level of seniority, found Andreas advice motivating, inspirational and most of all, easy to comprehend and break down into manageable tasks. Andrea would always try to offer specific personal advice for staff and always made herself available for one2one conversations to offer as much support as possible to each and every attendee. For other organisations considering engaging Andrea, I am happy to highly recommend and I'm confident that she is the best at what she does! Thank you again Andrea for your wonderfully positive impact and help for staff going through a difficult period of transition.

Charles Reed Anderson
Charles Reed Anderson
Founder, Charles Reed Anderson Consulting

I had the pleasure of attending Andrea’s one day personal branding course a few weeks ago. As a technology industry analyst, I regularly use social media to share my insights and point of view on industry trends and announcements – and this course provided me with numerous ways to improve my social media strategy and impact, including many tips on how to increase my followers on LinkedIn and Twitter and better engage with them. I applied many of these hints in the week after the event and I can confirm that I am already seeing the benefits. This course was a great use of my time and I highly recommend it to anyone who is trying to build their personal brand.

Joanne Flinn
Joanne Flinn
Chairperson, The ESG Institute

Andrea's a superb marketing professional who shows clearly that it's about heart, content and a structured process. Privileged to have her as an advisor.

Warren Pink
Warren Pink
Executive Director, 2 The Point Consulting Group

Andrea is content marketing! Spent an amazing afternoon with Andrea where she generously shared her philosophy and knowledge on all that is content marketing! I cannot recommend her workshops enough for those of us still trying to understand and navigate this essential form of marketing and communication ...

Bhavani Prakash
Bhavani Prakash
Co-Founder, Senior Consultant, Sustainable Gaia

Andrea is a brilliant content marketer and an expert on social media platforms. I found her workshop on social media and blogging to be very interesting and relevant for my business and personal social media presence. Her information is really state-of-the-art, and is presented in a crisp and lively way. On a personal note, I find Andrea's style really credible and she is confident in her material. Equally, her interaction is authentic and warm. I have no hesitation in recommending Andrea as the go-to person for social media expertise.

Stefan Sjöström
Stefan Sjöström
Advisory Board Member, Joi Scientific

I have had the genuine pleasure to work with Andrea during her tenure at Microsoft and her passion drive and enthusiasm to build out the Analyst relations has been nothing short of brilliant. Her external focus coupled with her extensive and collaborative network of analysts across Asia has served us very well and with her tremendous work ethics, ability to get things done has earned her an excellent industry reputation... well deserved!

Kanika Agarwal
Kanika Agarwal
Founder, MindPeers

Andrea is a passionate, dedicated, always upbeat professional who is ever ready to help individuals and businesses grow their social media and content marketing efforts. I have worked with her in Microsoft Asia and have learnt tremendously from her industry experiences and have found a great mentor in her. She would truly be a great asset to any organization and just being Andrea makes her stand out.

Darryn Lim
Darryn Lim
Communications, Singapore, Meta

Andrea is an extremely intelligent and creative professional who I've worked with in Microsoft for more than 1.5 years. She brings value beyond Analysts Relations, passionate about content creation and content marketing, and bringing that value to the Communications team. A combination of wits, humor and ideas, Andrea is an asset to any team she works with!

Thariyan Chacko
Thariyan Chacko
Microsoft Asia TZ BD Lead - Red Hat (ISV)

It has been a pleasure getting to meet and being able to collaborate with Andrea over the last couple of years at Microsoft. With over 20 years of work experience in various roles, Andrea is the best when it comes to content marketing, and building relations with industry analysts. Personally it has been a great journey learning from, and being mentored by her. Good luck for greater things at Microsoft and beyond. Very highly recommended.

Chris J Reed
Chris J Reed
The Only CEO with a Mohawk

Andrea is a real ray of Singaporean sunshine! I met her on LinkedIn and we have been exchanging views and business tips ever since and she's always positive, open minded, encouraging, proactive and intelligently perceptive. Andrea's communications business and blogging angles are second to none in their quality and ability to provoke thought and be commercially aware and focused on brands and consumer interaction. If you don't have the time and resource and you need someone to create and implement your blogging/social media strategy i would certainly recommend Andrea

Siobhan Aalders
Siobhan Aalders
Founder, Capstan Communications

I have known Andrea for many years and couldn’t admire a person more. She has always brought a unique perspective and professional analytical thinking to marketing challenges. She pushes the notion of what is possible combined with an instinct for what is impactful. A force of nature, Andrea brings such passion and enthusiasm to all the work that she does and it shines through. Carving out new opportunities she operates as a business consultant opening new markets and opportunities for her clients. As a progressive tech-savvy, big thinking creative writer, Andrea has always brought her focus and energy to any job she has done, wowing clients and building powerful relationships with analysts and media. Andrea manages to combine a rich home life, with a creative work life and an overall enjoyment of every part life.

Krishna Zulkarnain
Krishna Zulkarnain
APAC Head of Marketing – LinkedIn Sales Solutions, LinkedIn

Loved it. Wish we had more time!

Jass Malaney
Jass Malaney
C-Suite Leadership Executive and Team Coach

When we talk about Andrea Edwards, you think of this majestic energized woman, who is so passionate and who has a number of great causes that she is associated with. And she does everything with such positivity and enthusiasm, that you feel inspired to do your bit. In the APSS convention last year, she took an initiative to help us all become environmentally friendly, and we all made our little effort to really comply and feel great about contributing and making a difference towards the futuristic causes that she brings our attention to.

In today’s digital media world, where there is so much noise, she goes an extra mile to look at how she can bring to us the information, which is away from the fake news, and she ensures that we are getting the right kind of message, we are getting the most interesting and intelligent news, which will make a difference to how we are getting the information and what we can do about it.

Now these are all traits that I see in a woman leader of current times. She is empowering everyone around her, building communities, is passionate and enthusiastically inspiring others to do their bit, and with that, she is really contributing and making the world a better place.

I respect Andrea, because every time that I’ve had a conversation with her, she takes X to the next level – positively empowering and building on what is already good. Now, all these traits make her who she is, and I’m very happy that we are friends, and that she is someone that I can always lean into. So thank you so much Andrea, for being part of my life. I wish you all the very best.

Soh Yee Tyng
Soh Yee Tyng
Business Manager, RBS

Passionate, enthusiastic, committed to promoting social media and the giving economy, spreading positivity.

Peter Burge
Peter Burge
Digital & Business Transformation Leader, Turnaround Specialist, Commercial Partnership Management, FinTech Services

In a couple of hours Andrea took me from the status of “contented self-declared social media non-believer and luddite” to “social media activist”. Cannot recommend Andrea highly enough for her enthusiastic insights and deep knowledge of how to effectively use social media to build, maintain and develop a personal brand. Andrea makes complicated social media technology and practices simple.

Sean Yeo
Sean Yeo
Account Executive, LinkedIn

Walked in a cynic, came out inspired.

Stewart Lee
Stewart Lee
Head of Mid-Market Sales, SE Asia, LinkedIn

I’m a leader in social selling for a social media company. I need to invest more in my digital reputation to aide career and team sales.

Karen Pink
Karen Pink
HR Director, Unity Group

Andrea is a vibrant and knowledgeable Digital Warrior with expansive understanding of content marketing across AsiaPac! I attended her one day workshop and thought I had a basic knowledge of the digital world ….. I learned so much more! I have now a refreshed understanding of content marketing and the power of social mediums such as LinkedIn, Facebook, Instagram, Snapchat etc…. I’d rate the workshop 10/10. Andrea both personally and professionally comes with my highest support and recommendation.

Wendy Hogan
Wendy Hogan
Improving customer experience via business transformation, Oracle

The Digital Conversationalist Personal Branding workshop was an insightful and practical day of reflection on how to go about building a strong voice across digital platforms. In curating the workshop, Andrea provided a forum for meeting a cross section of people with fascinating stories to tell, as well as an environment to focus on what matters in practising using social for business. My fave tips included finding a theme and a point of view for my areas of expertise, everybody has a voice and to always leverage each other’s networks. I learned loads of good tips and will benefit from taking the time out to focus on pulling together a cohesive strategy to building my personal brand.

Annemarie Kikos
Annemarie Kikos
Senior Director, Global Deputy Head, Portfolio Management Division…

I worked closely with Andrea and her team while she was @ IDC. Andrea is absolutely fabulous to work with ! From a vendor point of view it is very seldom that you get to work with people who just get it and are always one step ahead. Andrea not only has all the relevant Marketing and Communication experience but understand the requirements of the Business exceptionally well ! She is positive, a great partner and I look forward to working with her again soon !

Eugene Wee
Eugene Wee
Head, Advanced Technology (Dual Use), ST Engineering

Every bit the consumate professional, Andrea delivers beyond expectations consistantly. Highly recommeded to work with.

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